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The 90/10 Rule: Why One Post Wins
Power law content explains why one post out of thirty quietly drives most of your reach — and what the top 10% share that the other 90% don't.
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#distribution — posts & field notes for creators
1 post tagged #distribution.
Publishing is the easy part — distribution decides whether a post gets seen. Notes on cross-posting rhythms, best-time-to-post myths, and treating algorithms, newsletters, and communities as parallel channels rather than one funnel.
What you'll find in these posts
- The 90/10 Rule: Why One Post Wins — Power law content explains why one post out of thirty quietly drives most of your reach — and what the top 10% share that the other 90% don't.
Below: every post we've published under #distribution, newest first. Each one is a short, opinionated read with a clear takeaway you can apply to this week's content. Subscribe above to get new posts in this tag by RSS, Atom, or JSON Feed.